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RPB and Partners Launch the scEYEnce Campaign

Research to Prevent Blindness is proud to be part of a national coalition of 10 leading organizations that has launched scEYEnce, a new media campaign that shines a spotlight on the powerful benefits of vision research.

This multi-faceted scEYEnce campaign will raise needed awareness about the critical role sight plays in our health and well-being. It will use traditional and social media outreach to highlight cutting edge research and the scientists conducting it, graphics that illustrate the impact of vision loss, and a resource-rich website to make it easy to find the stories and sources needed to effectively communicate about vision research.